News for 'digital marketing'

'GCCs Have Evolved To Strategic Innovation Hubs'

'GCCs Have Evolved To Strategic Innovation Hubs'

Rediff.com6 Jan 2026

'Solutions developed in India are being commercialised and offered globally because we're executing at scale, creating new markets and revenue streams.'

2025: Women, Freshers Dominate Hiring Momentum

2025: Women, Freshers Dominate Hiring Momentum

Rediff.com23 Dec 2025

Hiring was strongest in education and training, healthcare services, retail, financial services and wellness.

ITC stock downgraded after excise duty hike

ITC stock downgraded after excise duty hike

Rediff.com3 Jan 2026

Analysts have sharply reduced cigarette maker ITC's earning estimates for the next two years, fearing a significant dent in the company's profitability and margins. This is owing to a steep hike in excise duty on tobacco by the government.

What Amazon Can Learn From Meesho

What Amazon Can Learn From Meesho

Rediff.com19 Dec 2025

'The Indian consumer is moving so quickly and they have so many options.'

US visa curbs, AI surge will shape Indian IT in 2026

US visa curbs, AI surge will shape Indian IT in 2026

Rediff.com23 Dec 2025

India's $280-billion IT industry heads into 2026, balancing visa-related headwinds and global trade uncertainty against its biggest-ever push into artificial intelligence and the rapid expansion of global capability centres (GCCs). Heightened scrutiny of the US H-1B visa programme - including a proposed $100,000 fee for new visas and concerns over a potential 25 per cent outsourcing tax - has complicated cross-border delivery for Indian firms, even as companies accelerate efforts to reduce reliance on onsite staffing.

India-US to resume trade talks in January

India-US to resume trade talks in January

Rediff.com31 Dec 2025

Talks on the proposed trade deal between India and the United States will resume after the year-end holidays, coinciding with Sergio Gor -- a close aide of American President Donald Trump -- taking charge as the US Ambassador to India in early January, according to a person privy to the development.

CBI chargesheets 4 Chinese citizens among 17 in Rs 1,000-cr cyber fraud case

CBI chargesheets 4 Chinese citizens among 17 in Rs 1,000-cr cyber fraud case

Rediff.com14 Dec 2025

The CBI has filed a chargesheet against 17 people, including four Chinese nationals, and 58 companies for their alleged roles in a transnational cyber fraud network that siphoned off over Rs 1,000 crore.

India Inc's profits relative to capital employed at 14-yr high

India Inc's profits relative to capital employed at 14-yr high

Rediff.com22 Dec 2025

Companies are squeezing more profits from their operations relative to the capital they put to work, the highest now since 2011. Profit after tax relative to capital employed came in at 10.47 per cent in September, shows data from the Centre for Monitoring Indian Economy (CMIE), higher than the 8.41 per cent seen in September last year. This is the highest since March 2010.

'India Should Move Quickly As Conditions Change'

'India Should Move Quickly As Conditions Change'

Rediff.com2 Jan 2026

'The real story of 2025 is that India officially stopped being a 'market of the future' and started acting as the world's primary economic engine.'

How Will Midcap Funds Perform In 2026?

How Will Midcap Funds Perform In 2026?

Rediff.com8 Jan 2026

Fund managers advise conservative investors to cap midcap exposure at 10 to 15 per cent of their equity portfolio.

How To Buy Gold Wisely In 2026

How To Buy Gold Wisely In 2026

Rediff.com15 Dec 2025

From Rs 73k to over Rs 1.2L between January-December 2025 -- is buying gold in 2026 still sensible?

Economy growing at robust pace, banking sector remains sound: RBI report

Economy growing at robust pace, banking sector remains sound: RBI report

Rediff.com1 Jan 2026

The Indian economy is growing at a robust pace, driven by strong domestic demand, low inflation, and the healthy balance sheets of banks, said a Reserve Bank report released on Wednesday.

X blocks 3,500 posts, deletes 600 accounts after Grok AI row

X blocks 3,500 posts, deletes 600 accounts after Grok AI row

Rediff.com11 Jan 2026

X has accepted its mistake, and said it will comply with Indian laws, sources said, adding that in future, the platform will not allow obscene imagery.

'Markets Remain Far From 2024 Euphoria'

'Markets Remain Far From 2024 Euphoria'

Rediff.com5 Sep 2025

'A balanced portfolio mix of domestic and international equity, fixed income, and precious metals is recommended.'

How India Can Beat Global Tech Giants

How India Can Beat Global Tech Giants

Rediff.com18 Nov 2025

With a confident new generation of innovators, India now has the scale and self-belief to shape its own digital destiny marked by creation, observes Ajay Kumar chairman, UPSC.

India Inc to see 9% salary growth in 2026

India Inc to see 9% salary growth in 2026

Rediff.com17 Dec 2025

Average employee salaries in India are set to increase by 9 per cent in 2026, with a renewed focus on short-term incentives and skills-based systems, a report said on Wednesday. According to Mercer's Total Remuneration Survey 2026, organisations in India are shifting toward broader, more holistic value propositions and the top factors influencing salary increases include individual performance, inflation and the organisation's competitiveness in the job market, among others.

RBI Warns Against Stablecoins, Backs CBDCs

RBI Warns Against Stablecoins, Backs CBDCs

Rediff.com13 Dec 2025

'We have seen that stablecoins lack the basic attributes of money, their advantages are neither unique nor unambiguous and their risks are all too real.'

PSU banks write off loans worth Rs 6.15 lakh cr in last 5.5 years

PSU banks write off loans worth Rs 6.15 lakh cr in last 5.5 years

Rediff.com8 Dec 2025

Public sector banks have written off loans worth Rs 6.15 lakh crore in the last five and a half years, Parliament was informed on Monday.

Top 5 reasons to build a rewarding career in digital marketing

Top 5 reasons to build a rewarding career in digital marketing

Rediff.com23 Jun 2015

Here's why a career in digital marketing in 2015 will be very lucrative.

Hyundai to make India global export hub, 2nd largest market

Hyundai to make India global export hub, 2nd largest market

Rediff.com17 Oct 2025

Lining up its 2030 strategy, Hyundai said it was targeting up to 30 per cent export contribution and over 1.5-fold rise in revenue, to cross the 1 trillion milestone in five years.

'Trapped in Payday-Loan Debt! Help'

'Trapped in Payday-Loan Debt! Help'

Rediff.com12 Jan 2026

Ask rediffGURU and PF expert Nitin Narkhede your mutual fund and personal finance-related questions.

Digipin: Mapping Addresses Digitally

Digipin: Mapping Addresses Digitally

Rediff.com16 Jun 2025

Digipin promises to revolutionise location-based services in India with safeguards.

Economic activity remained upbeat in Nov

Economic activity remained upbeat in Nov

Rediff.com23 Dec 2025

Overall economic activity continued to hold up in November with demand conditions remaining robust, thanks to strengthening urban demand, but manufacturing and rural demand showed some signs of deceleration even as services remained strong, according to an article on the State of the Economy written by Reserve Bank of India (RBI) officials in the central bank's December bulletin.

Debt repayment, capex key to IPO proceeds utilisation

Debt repayment, capex key to IPO proceeds utilisation

Rediff.com3 Dec 2025

Companies are primarily using funds raised through fresh equity issuance to repay existing debt, followed by allocation for capital expenditure, according to a study by Bank of Baroda of over 200 filings with the market regulator between April and October 2025. The report stated that of these filings with the Securities and Exchange Board of India (Sebi) - covering both funds already raised in FY26 and future intent - 189 companies provided clear data on the purpose of the fund-raising.

AI adoption in MSMEs can unlock over $500 bn value: BCGX-FICCI report

AI adoption in MSMEs can unlock over $500 bn value: BCGX-FICCI report

Rediff.com18 Dec 2025

Adoption of Artificial Intelligence (AI) in India's 64 million Micro, Small and Medium Enterprises (MSMEs) alone could unlock over $500 billion in economic value, but the country must pivot from an "adopt-first" to an "invent-first" mindset to realise this potential, according to a new report.

Leasing of retail spaces in malls, high streets up 15% this year

Leasing of retail spaces in malls, high streets up 15% this year

Rediff.com23 Dec 2025

Leasing of retail space in shopping malls and high streets across India's top eight cities is estimated to rise 15 per cent to nearly 9 million sq ft this year on increased supply amid high demand from retailers, according to Cushman & Wakefield. The leasing of retail spaces stood at 7.8 million sq ft in 2024.

LG asks Delhi police to track ammonium nitrate sales

LG asks Delhi police to track ammonium nitrate sales

Rediff.com21 Nov 2025

Delhi LG V K Saxena has directed police to maintain a digital record of entities purchasing and selling ammonium nitrate and to undertake rigorous security audits of busy markets and ISBTs, days after a blast near the Red Fort.

Want To Study Online At IIT Delhi?

Want To Study Online At IIT Delhi?

Rediff.com27 Nov 2025

The Indian Institute of Technology, Delhi, is inviting applications for its newly launched executive programme in brand management.

ICC Scrambles As JioStar Seeks Exit

ICC Scrambles As JioStar Seeks Exit

Rediff.com9 Dec 2025

A key blow for JioStar came from an unlikely source: The Indian government's ban on real-money gaming, the sector that had become cricket's biggest advertiser.

India's Hottest Jobs In 2026

India's Hottest Jobs In 2026

Rediff.com26 Nov 2025

Across all sectors, the future of work depends on adaptability.

'Patience On The Markets Will Be Rewarded'

'Patience On The Markets Will Be Rewarded'

Rediff.com18 Sep 2025

'If nominal growth improves and earnings pick up, Indian stock markets could see a rally next year.'

27% Bitcoin Slide: What Must Investors Do?

27% Bitcoin Slide: What Must Investors Do?

Rediff.com11 Dec 2025

'Exiting during corrections tends to lock in losses. Patient investors have benefited from holding through similar drawdowns in past cycles.'

Comic Con Is No Longer Just A Pilgrimage For Fans

Comic Con Is No Longer Just A Pilgrimage For Fans

Rediff.com16 Dec 2025

It is a marketplace of attention, where legacy publishers, global franchises, and consumer brands meet to make the most of India's expanding fandom economy.

Worst may be over for Asian Paints, but prospects still far from bright

Worst may be over for Asian Paints, but prospects still far from bright

Rediff.com21 Nov 2025

Asian Paints reported a good performance for the second quarter (July-September) of 2025-26 (Q2FY26), with some help from base effects, despite strong competition and extended monsoon. Volume grew in low double digits in the key domestic decorative paints, and value in that segment grew by 6 per cent. Ebitda (earnings before interest, taxes, depreciation, and amortisation) grew 21 per cent year-on-year (Y-o-Y), and PAT (profit after tax) grew 14 per cent. Asian Paints also defended market share better after several quarters where it had lost ground to Birla Opus.

IT Firms Brace For DPDP With Minimal Disruption

IT Firms Brace For DPDP With Minimal Disruption

Rediff.com26 Nov 2025

'The impact will be minimal and it will only increase compliance cost on consent, data flows, localisation timelines, internal audits, data mapping, and new tooling.'

'Confident of good trade deal with US'

'Confident of good trade deal with US'

Rediff.com21 Nov 2025

Officials from both India and the US in the recent past have indicated that a "fair deal" will be concluded soon, with Indian officials holding that more formal rounds of talks are not needed.

'The Key Is Talent, Technology, Trust'

'The Key Is Talent, Technology, Trust'

Rediff.com30 Dec 2025

'Our problem is not a budget deficit but a trust deficit. We need to trust our institutions and industries to innovate and lead. That is the way forward for India.'

WPL Win May Boost Deepti Sharma's Brand Appeal

WPL Win May Boost Deepti Sharma's Brand Appeal

Rediff.com8 Dec 2025

'Her outstanding performance in the World Cup has definitely added to her brand value significantly. The high WPL bids validate it more.'

Tier-II, -III mkts make 62% of new health insurance policies

Tier-II, -III mkts make 62% of new health insurance policies

Rediff.com12 Dec 2025

Tier-II, Tier-III, and rural regions accounted for 62 per cent of all new health insurance policies sold by insurers so far in 2025-26 (FY26), according to a Policybazaar report. These regions are also witnessing a rise in the sum assured opted by customers.

'Govt Has Executed A Commendable Task'

'Govt Has Executed A Commendable Task'

Rediff.com5 Dec 2025

'...not merely in managing fiscal mathematics, but in demonstrating conservatism and prudence within that framework.' 'Looking forward, we believe sufficient growth drivers exist -- ranging from government reforms to revival in consumption to favourable monsoons. Numerous factors support the Indian economy.'